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Director,  Art Direction, Graphic Design,  
London, United Kingdom

Nike
Marcus Rashford Collection
Better Believe It

Art Direction Produced the Visual Centre for a holistic campaign, all the film and still assets that went across all Nike social channels, paid digital and retail. To add extra flavour, we got Manchester’s own MC Meekz to VO the film. Hypebeast, Soccerbible and Versus picked up the story. And the results followed – 180% over planned sell-through and demand and 35% above content benchmark on Nike Socials.



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